Business Development for Manufacturers

Business Development for Manufacturers
Building a Clear Approach to Winning More Work and Growing Your Business
In manufacturing, growth doesn’t happen just because you have the capacity. It depends on how clearly you communicate what you do, how you position your business and how consistently you generate new opportunities.
For many manufacturers, business development is often reactive, relying on existing relationships, repeat work or word of mouth.
The reality is that in manufacturing, sales and marketing are often not structured or consistent, and good technical capability doesn’t always translate into new business. With it being even harder to stand out in such a competitive market, this often leads to:
- Irregular or unpredictable pipelines
- Over-reliance on a small number of customers
- Difficulty communicating what makes the business different
- Miss opportunities to generate new leads
Over time, this limits growth and makes the business exposed. This workshop is designed to help manufacturing businesses take a more structured approach to sales and marketing. It will help you clearly define what makes your business different and position your offering in a competitive market. It will help you improve how you connect with customers and build a more consistent approach to generating leads.
How can this benefit your business?
Relying on existing customers is rarely enough in this competitive landscape. Taking a more structured approach to business development helps create:
Eligibility
As this workshop is fully funded, businesses are subject to the funders’ eligibility criteria. If your place is confirmed, you will receive further details by email.
For more information on how your data is stored, please refer to the privacy policy.
In manufacturing, growth doesn’t happen just because you have the capacity. It depends on how clearly you communicate what you do, how you position your business and how consistently you generate new opportunities.
For many manufacturers, business development is often reactive, relying on existing relationships, repeat work or word of mouth.
The reality is that in manufacturing, sales and marketing are often not structured or consistent, and good technical capability doesn’t always translate into new business. With it being even harder to stand out in such a competitive market, this often leads to:
- Irregular or unpredictable pipelines
- Over-reliance on a small number of customers
- Difficulty communicating what makes the business different
- Miss opportunities to generate new leads
Over time, this limits growth and makes the business exposed. This workshop is designed to help manufacturing businesses take a more structured approach to sales and marketing. It will help you clearly define what makes your business different and position your offering in a competitive market. It will help you improve how you connect with customers and build a more consistent approach to generating leads.
How can this benefit your business?
Relying on existing customers is rarely enough in this competitive landscape. Taking a more structured approach to business development helps create:
Eligibility
Manufacturing businesses with a registered trading address in Greater Manchester.
As this workshop is fully funded, businesses are subject to the funders’ eligibility criteria. If your place is confirmed, you will receive further details by email.
For more information on how your data is stored, please refer to the privacy policy.
Build Your Growth Plan
Please fill out the form below, and a member of our team will reach out to you as soon as possible.
Build Your Growth Plan
Please fill out the form below, and a member of our team will reach out to you as soon as possible.
FAQ’s
Who is this workshop for?
This workshop is designed for manufacturing businesses in Greater Manchester, particularly those looking to generate more leads, improve sales and take a more structured approach to business development.
Is the workshop really fully funded?
Yes. This workshop is fully funded for eligible manufacturing businesses based in Greater Manchester, subject to funders’ criteria.
Is this relevant if we rely on repeat business or referrals?
Yes. Many manufacturing businesses rely on existing relationships, but this can limit growth. The workshop shows how to build a more consistent and predictable approach to generating new opportunities.
Do I need any prior experience?
No. The workshop is designed to be practical and accessible, whether you are new to marketing or looking to improve your current approach.
Where and how is the workshop delivered?
The workshop is delivered in person and focuses on practical learning through real examples and discussions relevant to manufacturing environments.
How long is the workshop?
This is a one-day workshop, allowing you to gain practical skills without being away from the operation for an extended period.
What happens after I submit the form?
Once you register your interest, your eligibility will be reviewed. If your place is confirmed, you will receive full details via email.

